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the company didn't die because of investors, sexual harassment charges, or going 'woke' — it died because our founder stopped believing in the product that made us famous
Jun 17, 2025

America needs a Civilian Fitness Corps: a government program that pays you to get fit, reversing the obesity epidemic that's plagued us for the last 40 years.
The concept is simple. Our federal government will recruit thousands of obese Americans, put them through 12-week residential programs combining fitness training with cutting-edge weight loss drugs, and send them home transformed. Graduates will return to their communities as certified trainers, seeding a nationwide fitness revolution. Think of it like the New Deal meets Navy SEAL training meets Ozempic.
The legal authority exists. The infrastructure is available. The drugs work. And we finally have a Health and Human Services Secretary who might be crazy enough to try it.